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WHAT’S INSIDE
TAUGHT BY
 Eric Schwartzman
B2B Growth Marketing Consultant    Eric Schwartzman is a B2B growth marketing consultant specializing in digital audits, B2B content marketing, B2B SEO, B2B social media marketing, list building B2B email marketing, social media policy development, social media compliance, social media marketing, search engine optimization and web development. Schwartzman founded iPRSoftware and is the author of the best selling social media marketing book “Social Marketing to the Business Customer,” the first book on business-to-business applications of social media.
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LinkedIn Training Course – Social Media Online Course
Generate Leads, Acquire Customers & Build Thought Leadership35+ live-action HD videos and resources for business professionals, sales & recruiters
LinkedIn Training includes demos on how to build stronger relationships, develop new business and generate leads. Leverage the world’s largest online professional network with 310+ million members worldwide, 3 million company pages and corporate hiring managers from 94 of the Fortune 100. Start taking the best LinkedIn training course right now. Curriculum:
Intro
1
2:00
Overview
2
1:52
Housekeeping
3
9:03
Basic Tour
Features
4
1:09
Profiles
5
2:01
Vanity URLs
6
2:02
View Visitors
7
3:44
View Contacts
8
4:27
Connections
9
11:26
Messaging
10
3:28
Email
11
2:59
Profile Badges
12
2:07
Badge Embed Demo
13
8:59
Groups
14
3:34
Networking in Groups
15
2:31
Connecting
16
3:35
Scaling Your Network
17
4:17
Pulse
18
4:40
Installing LinkedIn Share Buttons
20
2:26
Sign-In Button
Mobile
21
7:50
Mobile App
Benefits
22
11:42
SAP
23
7:47
B2B Social Networking Strategy
Supplemental Resources
24
1:43
Supplemental Resources
25
2:34
LinkedIn ROI
26
1:30
Wrap Up
Total Runtime: 1:51:25
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