Social Media Training Blog\

Cambridge Analytica and Personal Privacy

Digital marketers have been profiling consumers psychographically for some time now.  But the Cambridge Analytica Facebook Psychographic Advertising Controversy marks the first time people appreciated the risks.

By making it easier than ever to share your thoughts, ideas and activities online, social media blurs the lines between public and private information.

Cause while social networks are the fastest way to relay information to your friends and family, the byproduct of all that sharing is digital information that can be archived, analyzed, discovered, shared and possibly even used against you in an investigation or lawsuit.

So what are your privacy rights online? If you’re in the US, all states agree that people should having the following privacies: [continue reading…]

Rapper Desiigner Gets Sued for Talking Smack on Instagram

Ever wonder if you can sue someone for talking bad about you on the internet?

Well you came to the right blog post. I’m glad you’re here.

But you have to read it to the end for the full answer.

Cause the fact is, it depends.

Name calling and character assassination on Instagram can lead you straight into bankruptcy.

So think twice before talking smack online.

Brooklyn rapper Desiigner is being sued for defamation by a woman named Jessica Brown who he said was a “fraud” committing “college scams” on Instagram.

What illegal activity did he allegedly commit? [continue reading…]

Facebook Tips for Financial Advisors

By Arild Vågen – Own work, CC BY-SA 4.0,

If you want to find “money in motion,” Facebook is an excellent place to do it.

While you may not choose to share business-oriented posts yourself on Facebook, if you’re connected to your clients and prospects, it’s a great way to keep an eye on developments in their personal lives.

Watch for life changing activities, such as [continue reading…]

Social Media Manners at Work: 5 Tips

By Hopefulromntic – Own work, CC BY-SA 4.0,

While you’re no doubt already using social media for personal communications, if you decide to use it for business as well, be mindful of the fact that everything you do and say is recorded, discoverable and could be used against you as evidence in a court of law. Seriously. Even if you think it’s gone, it’s probably still recoverable if someone decides to sue you..

So maintain a professional code-of-conduct and display good netiquette, which means following these five guidelines. [continue reading…]

FDA Social Media Policy: REVIEW


I read it and here’s my take.

The FDA Social Media Policy [PDF] is unlikely to achieve it’s stated purpose of encouraging “…the use of school media technologies to enhance communications.”

Developing social media policies at big organizations is tough business. Anyone who’s done it will tell you.

Still, given that many social media policies that have violated the National Labor Relations Act so far, I’m surprised to see the new policy make what appear to some pretty basic mistakes with respect to NLRA compliance, particularly since the FDA is among the last big US Federal Agencies to publish a social media policy, which means they’ve had plenty of time to develop these new rules. [continue reading…]