Digital Marketing Consultant
Eric Schwartzman is a B2B Growth Marketing Consultant with special expertise in digital media compliance. He also advises on digital audits, B2B content marketing, B2B SEO, B2B social media marketing, list building B2B email marketing, social media policy development, social media compliance, social media and web development. Schwartzman founded iPRSoftware and is the author of the best selling B2B digital marketing book “Social Marketing To The Business Customer,” the first book on B2B digital marketing with a special chapter on SEO For B2B. He also the author of the Social Media Governance Template and the vendor neutral 2020 Media Monitoring Buyers Guide.
Intellectual Property Rights
Intellectual Property and Digital Usage Rights Training
Intellectual property and digital usage rights training teaches you how NOT to infringe on the intellectual property rights, learn how to protect trade secrets, copyrights, trademarks and patents, and respect the intellectual property rights of others.
80% of the S&P 500 is derived from intellectual property rights
IP is Different
Public vs. Private Info
Social Media Profile Ownership
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