Social Media for Pharmaceutical Companies – Training Webinar

Eric Schwartzman
Eric Schwartzman
B2B Growth Marketing Consultant
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Eric Schwartzman is a B2B Growth Marketing Consultant specializing in digital audits, B2B content marketing, B2B SEO, B2B social media marketing, list building B2B email marketing, social media policy development, social media compliance, social media and web development. Schwartzman founded iPRSoftware and is the author of the best selling B2B digital marketing book “Social Marketing To The Business Customer,” the first book on business-to-business applications of social media with a special chapter on SEO For B2B and the Social Media Governance Template.
Social Media for Pharmaceutical Companies – Training Webinar

90-minute social media training webinar for pharmaceutical companies.

  • Inside the FDA social media guidance and what it means for pharmaceutical marketing
  • Social media ethics, compliance and case studies on pharmaceuticals with the best social media
  • Use of social media in pharma on social networks with space limitations like Twitter
  • How pharmaceutical companies leverage smart phone apps to reach patients and doctors
  • Responding to unsolicited requests for off-label information about prescription drugs

Drug Manufacturers are Getting Social
Leverage social media platforms to actively engage consumers and healthcare professionals. Hear case studies on the top pharmaceutical companies in social media, best practices for Twitter, Facebook, LinkedIn and Google+ and social media monitoring for opportunities and compliance.

Click here to customize this Social Media for Pharmaceuticals webinar for your workforce. SCORM-compliant assessments for certification available on request.

 Dec 16, 2015 – 11AM PT
 Online Webinar
 Certificate of Completion