Category: social media monitoring
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Why No One Trusts Your Social Media Marketing Efforts
Even though we’ve grown accustomed to front lining leadership, marketing and PR to inform the public, research shows that decentralizing external communications by empowering experts, peers and even regular employees to serve as social brand ambassadors is a more sustainable, scalable approach. The problem is, not everyone is skilled in the business of public disclosure.…
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Social Media Meltdown of the Week
THIS WEEK’s PERP: Paula Deen, Restaurant Entrepreneur
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Social Media Meltdown of the Week
THIS WEEK’s PERP: Colleen Cudney, 22, Michigan Resident
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Legal Aspects of Spying on Coworkers [PODCAST]
Do you know your legal rights to privacy on social media? What about your social media privacy rights as an employee? If you’re an employer, do you know what your employee’s rights to privacy are, or are unknowlingly infringing on them? If you’re not clear on personal privacy law and social media,…
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Feedly vs. Google Reader: Social Media Monitoring Shortcomings
The imminent death of the leading fee social media monitoring service has stirred up quite a ruckus. A whopping 65% of over 7,500 users surveyed by Lifehacker called Feedly, with it’s sleek interface, news suggestion algorithm and integrated social sharing features is the best alternative to Google Reader, which will be discontinued on July 1,…