Category: social media HR

  • How To: Produce Compelling Social Media Education Programs [PODCAST]

    Anyone can create an online course. But producing the best social media training is another question entirely. Afterall, companies with the best social media train enterprise wide. But it’s tough to sustain the learners attention with a simple PowerPoint with voiceover. In this simulcast of FIR on Higher Education episode 7 with Kevin Anselmo, Comply…

  • Social Media Meltdown of the Week

    THIS WEEK’s PERP: Colleen Cudney, 22, Michigan Resident

  • GM Crisis Raises Digital Literacy Stakes

    As we’re seeing in the case of GM’s ignition switch recall crisis, social media can accelerate the demise of corporate reputation. Though she’s not on Twitter herself, their customer engagement chief Alicia Boler-Davis spoke this week about the critical importance of talking directly to customers via social networks. GM is trying to centralize crisis communications…

  • EXCLUSIVE: Altimeter’s Ed Terpening on Social Media Education

    Ed Terperning (@edterpening) is a Plein Air Artist and social media analyst at the Altimeter Group.  He recently coauthored a new report titled Social Media Education for Employees with Charlene Li (@charleneli) which details how organizations reduce social media risk and activate employee advocacy programs at scale through internal social media training programs for employees,…

  • HOW TO: Turn Employees into Social Media Advocates while You Sleep

    It’s a gi-normous claim. But it’s true. We’ve got a way to do it. If you want to automate your employee advocacy efforts, read on. Up to now, employee engagement was how most organizations empowered brand advocacy, and it was a manual process. You had to hire SMEs, secure space, get enough broadband to support…

  • Social Media Best Practices in HR [PODCAST]

    Just how well does the broader HR community get social media? The answer to that question and many more about the state of social media in HR are revealed in this epsiode of the On the Record…Online podcast. We talk to Tim Sackett (@TimSackett), EVP at HRU Technical Resources, a $40M IT and Engineering contract…